Lucia Mastromauro Named Deliveroo’s VP of Advertising
Lucia Mastromauro will be responsible for Deliveroo's advertising business.
Matt Drzewicki Chosen to Lead Target’s Retail Media Network, Roundel
Drzewicki has been leading Roundel in an interim capacity since January.
Unlocking the Power of Local: Strategies for Growth in Retail Media
James Moore of Simpli.fi on the power of hyperlocal advertising.
Chris Rogers Will Take Over as Instacart CEO as Fidji Simo Heads to OpenAI
OpenAI hired Simo to lead applications in March.
Uber Will Sell In-Car Ads in New York City, Reversing a Longstanding Ban
New Yorkers groan at backseat ads, but Uber is betting on its data and design to flip perception.
Topsort Drops 3 New AI-Powered Ad Products to Simplify Retail Media Buying
Topsort, a four-year-old advertising tech startup, announced three new ad products today aimed at simplifying retail media ad buying. The products include a sponsored listing-focused ad exchange called Toppie, a [...]
Magnite Strikes CTV Deal With Amazon Publisher Services
The setup allows Amazon to sit within the SSP to directly monetize inventory.
Dentsu’s iProspect Wins Media AOR for Dollar General and Its Retail Media Network
The agency will oversee the retailer's own paid media plus its ad business.
Chase’s Ad Business Drove $12B in Customer Spend Last Year
The bank has increased its offers by 31% year-over-year.
‘Tariffs Will Result in Higher Prices:’ Walmart to Increase Prices, CEO Says During Earnings
The retailer's global ad business grew by 50%.
Re/max Launches Its Ad Business to Pitch Advertisers Data About Movers
The new media network gives advertisers access to property buyers, sellers, and perusers.
Video Ads on Gas Pumps Led to 12% More Applebee’s Visits, Study Shows
GSTV worked with IPG Magna to measure the impact of its video-on-the-go ads.
Amazon Drops 3 New CTV Ad Formats Ahead of Its Upfront Presentation
130 million people see Prime Video ads each month, the company claims.
DoorDash Scoops Up UK-Based Deliveroo for $3.9 Billion, Expanding Its International Reach
The acquisition could better compete with Uber.
T-Mobile Advertising Connects Data and IPG Mediabrands Clients at NewFronts
T-Mobile Advertising Solutions connects data and IPG Mediabrands clients at NewFronts as recent acquisitions power a push into retail media network sales.