Bill Bradley
Bill Bradley is Adweek's deputy TV, Media and Sports editor. Bill joined Adweek from Screen Rant in April, 2022. Before that, Bill spent 7 years at Huffington Post as entertainment editor and reporter.
Bombshell Love Island Brand Partnerships Enter the Villa for Season 7
CeraVe, Cuervo, Instacart, and Maybelline New York want to make a connection with viewers in Love Island USA on Peacock.
Slim Jim Tag-Teams With WWE for Branded Chaos on Netflix
Slim Jim becomes the center ring sponsor for WWE's Monday Night RAW on Netflix.
Old-School Linear Meets CTV as InterMedia Hires Digital Lead
David Nyurenberg joins InterMedia Advertising as svp of digital.
Nostalgic Disney+ and Hulu Campaign Wants to Give the Best of Both Worlds
Disney campaign showcases series such as Hannah Montana, Lizzie McGuire, and The Golden Girls.
Every Story’s an Ad Now
The lines between content and commercial are blurring amid launches like WBD Storyverse.
TelevisaUnivision and Disney Score New Distribution Partnership
TelevisaUnivision's U.S. Networks will come to Hulu + Live TV beginning June 3.
Stranger Ads? Netflix Ads Leader Explains How AI Puts Brands in the Worlds of Its Shows
Amy Reinhard showcases Netflix's adtech updates at upfront, including AI that puts brands closer to content.
Behind the Scenes of Amazon’s AI-Generated Ads and Off-Script Arnold Schwarzenegger
Alan Moss, Amazon's vp of global ad sales, takes ADWEEK inside the company's upfront event.
Cable Empire Strikes Back: Charter, Cox Reach $34.5 Billion Merger
Charter and Cox set to combine in massive cable merger.
Netflix Reveals New Adtech, Recruits Emily in Paris to Pitch Advertisers at Upfront
Netflix announces new adtech, Wednesday partnerships, and more at upfront.