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CMOs are among the most dynamic and influential leaders in the C-suite—and for good reason. Their roles are complex, constantly evolving, and often dizzying. Especially in times of uncertainty.
To thrive as a chief marketing officer requires grit, boldness, creativity, resilience, and the ability to navigate chaos with confidence. The choices they make every day have the power to redefine brands and drive business transformation. It’s a high-stakes role with equally high rewards.
Now in its third year, the Marketing Vanguard Awards honor the CMOs making the greatest impact—those driving their companies forward and proving themselves indispensable to their CEOs, peers, teams, boards, and the broader business.
This story appeared in the May 6, 2025 issue of Adweek magazine. Click here to subscribe.
