Alt Image Text

The Future of Ecommerce Is Immersive: Insights from Karina Kogan, CMO of Infinite Reality

New approaches to digital commerce that break the 2.5% conversion barrier.

Alt Image Text

Mike Hogan Departs From Vanity Fair After 25 Years

This is the second leadership exit to befall Vanity Fair in less than one month.

Alt Image Text

‘Complete AdX-Ad Manager Separation:’ Here’s What Ad Experts Want From a Google Breakup

Adtech industry leaders want to see Google spin off parts of its adtech business or allow for greater integrations across the ecosystem.

Alt Image Text

US Digital Ad Spend Climbed to $259 Billion in 2024

The total marks a 15% increase compared to 2023.

Alt Image Text

Roblox’s Christina Wootton on the Future of Digital Branding

The online gaming platform has 85 million daily users.

Alt Image Text

Fox News Leads All News Outlets in YouTube Views for 1st Quarter of 2025

FNC recorded 1.2 billion video views on YouTube during Q1 2025, while NBC News led the broadcast networks with 391 million views.

Alt Image Text

Ticker: Former Cable Anchors Embrace Substack for Their Next Act

A recent New York Times article reveals how anchors are pivoting to Substack after departing cable news.

Alt Image Text

Andy Miller Joins Griffin Media as VP of Digital Content

He'll also take over for Chuck Maulden as vice president of content for Griffin Media when Maulden retires later this year.

Alt Image Text

Roblox Users Can Now Watch Google’s Immersive Ads In Exchange for In-Game Perks

Google will allow now advertisers to buy Rewarded Video ads on Roblox via Google Ad Manager.

Alt Image Text

Tegna Announces Leadership for Digital Side of Business

Tegna said Zimyeski will lead the company’s digital transformation focused on building a sustainable future for local news.

Alt Image Text

Spectrum Debuts Tool to Boost Audience Reach for Ads

ARO leverages Spectrum Reach’s unique data insights in a privacy-focused way to simplify the process for advertisers to target audiences more efficiently at the household level.

Alt Image Text

CBS Miami to Unveil AR/VR Studio for Sports and Weather

The station group said the studio will redefine how sports and weather are reported in the market.

Alt Image Text

AppLovin Is Officially the New Target of Short Sellers

Update Feb. 26, 4:06 pm ET: AppLovin CEO Adam Foroughi has issued a response to various short seller reports, writing: “It’s disappointing that a few nefarious short-sellers are making false [...]

Alt Image Text

Half of Americans Have Felt Stereotyped by Targeted Ads, Study Finds

Consumers frequently feel stereotyped by targeted ads, and are especially wary of targeting based on health and financial data.

Alt Image Text

Ad Buyers Blast Google, Amazon, and Others After Ads Appear on Site Hosting Child Abuse Content

Advertisers whose messages inadvertently appeared on a site known to host child abuse content point their finger at Google, Amazon, and brand safety firms like IAS and DoubleVerify.