Streaming Ratings, Week of April 28: Netflix’s You Makes It 2 Weeks at No. 1
Netflix’s The Four Seasons, which made its series debut, finished as the No. 2 title.
Streaming Ratings, Week of April 21: Netflix’s You Wins the Week
Only two titles crossed the billion-viewing minutes threshold, both belonging to Netflix.
Nielsen’s The Gauge Streaming Ratings for April 2025
Broadcast and linear TV viewing segments grew for the month largely thanks to sports content.
Max Rebrands as HBO Max (Again)
The rebrand precedes HBO's biggest and most expensive series—a Harry Potter adaptation.
Streaming Ratings, Week of April 7: The White Lotus Remains No.1
Sci-fi series Black Mirror had a top-five debut following the release of the latest season.
4 Charts That Prove The White Lotus Effect Is Real
While it might be difficult to describe how it all works, the White Lotus effect is impossible to deny.
How HBO Is Marketing The White Lotus Different Than Previous Seasons
HBO used extensive branded partnerships and star power to reach global audiences for the third season of The White Lotus.
The Brands Are Back for the Return of HBO’s The White Lotus Season 3
American Express, Diageo, Google Pixel, and Kiehl's are promoting the show.
Here Are the Top 10 Halloween Streamers for 2024
ADWEEK ranked 10 streaming services based on the best spooky offerings.
Sesame Workshop CMO Samantha Maltin Exits as the Show Faces Changes
The top marketing executive at Sesame Workshop, Samantha Maltin, is waving goodbye to Big Bird, Cookie Monster, and Elmo, according to reports.
What’s Your Drink of Choice? Max Drops 2 House of the Dragon Trailers
Two different trailers are set to duel it out for the Game of Thrones prequel.
New DC Boss Backs Decision to Cancel Batgirl
The decision to scrap the film caught the industry off guard over the summer.
HBO Max Cancels Pennyworth
The first two seasons aired on Epix before moving to HBO Max for its third season.
