TechMagic: AI in Retail, Wearable Tech, Distributed Commerce, and Roblox Fashion
Fractional marketing leader Dina Fierro on the evolution of sales and the digital customer journey.
Brands Need to Stand Out as Bots Begin Buying
Brands must now encode their advantages in formats that AI can process while preserving the distinctiveness and emotional resonance that ultimately matters to humans.
Chris Rogers Will Take Over as Instacart CEO as Fidji Simo Heads to OpenAI
OpenAI hired Simo to lead applications in March.
The Future of Ecommerce Is Immersive: Insights from Karina Kogan, CMO of Infinite Reality
New approaches to digital commerce that break the 2.5% conversion barrier.
TikTok’s US Ecommerce Employees Told to Work From Home as Layoff Fears Grow
Employees are awaiting “difficult decisions” being made by TikTok.
Magnite Strikes CTV Deal With Amazon Publisher Services
The setup allows Amazon to sit within the SSP to directly monetize inventory.
‘Tariffs Will Result in Higher Prices:’ Walmart to Increase Prices, CEO Says During Earnings
The retailer's global ad business grew by 50%.
NBCUniversal’s Alison Levin on Driving Measurable Commerce Outcomes Through Streaming
Combining premium content, retail data partnerships, and shoppable formats.
Agentic AI Will Optimize the Future of Commerce
This post was created in partnership with PayPal Key takeaways Consumer adoption of smart wallets, AI companions, and auto-checkout is rapidly transforming the commerce landscape. Brands must adapt as shopping [...]
Saks on Amazon is a Likely Win for Both Parties, But for Different Reasons
Since it opened its doors in 1924, Saks Fifth Avenue’s flagship store has defined what it means to window shop in New York. Even as the department-store era continues to [...]
Etsy’s Ad Revenue Growth Offsets Tariff Fears
Etsy CEO Josh Silverman discusses the impact that policy shifts could have on its retail marketplace business.
3 Ways Meta Is Going After Retail Media Budgets
The tech giant is racing against other social platforms, DSPs, and CTV players.
Temu’s US Ad Spend Craters Amid Escalating Trade War With China
Temu's share of impressions in the Google auctions has cratered to 0% in the past week.
Connecting Brand, Retail, and Consumer Experience With Georgia-Pacific’s Laura Knebusch
The CPG marketing lead talks shifting to a full-funnel strategy.
No One Cares: What We Can All Learn From Liquid Death’s UK Demise
Liquid Death didn’t fail because of its brand. Actually, it didn’t fail at all.