Portrait of Will Russo

Will Russo

Will Russo is the contributions editor at Adweek. He oversees Adweek's Voice channel.

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Once a Shy Kid, Ryan Detert Found His Voice With Mentorship

Voice

"I could have been a very troubled kid—if I had gotten to the early teen years without a father figure, I would have had no guardrails."

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Meet the Incoming Weber Shandwick Collective CEO, Susan Howe

Voice

"I believe that we are firmly in the era of earned, and that means there needs to be new solutions for what marketing delivers."

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Volkswagen Extends DDB’s Global Creative AOR Duties for 3 Years

Accounts

Volkswagen is extending its contract with Omnicom agency DDB Worldwide as the carmaker's global creative agency of record.

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What’s AI Actually Good for Right Now?

AI News

Beyond text and images, here are the ways generative AI is changing the business of marketing.

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What’s Next for AI and Marketing?

AI News

Adweek contributors weigh in on the opportunities and risks of the latest AI tools.

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Never Have I Ever’s Maitreyi Ramakrishnan on ‘the Ultimate Form of Self-Expression’

Connected TV News

The Gen Z star of My Little Pony: Make Your Mark on fashion, voice acting and theater.

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Gaston Taratuta on Becoming an Entrepreneur ‘by Force’

How a tuxedo rental led to building a worldwide digital advertising firm.

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Proud Voices: How the LGBTQ+ Community Is Choosing Resilience

Voice

A series spotlighting the community's impact on advertising and marketing.

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An Executive at Age 18, Josh Glodoveza Knows How Fame Works

Leadership & Talent

The Gen Zer's journey from XP to VP at Fanjoy, the ecommerce hub of online celebrities—and now, student athletes.