Graham Nolan
As a co-founder of Do the WeRQ, Graham Nolan helps tell the community's story and connect the movement to partners who embrace the value of LGBTQ+ perspective. The mission of Do the WeRQ is simple: increase LGBTQ+ creativity, representation and share of voice in the advertising industry.
Dear Agencies: Create Queer Campaigns Before You Even Consider Pride Parties
Do what you do best—elevate important community brands.
DEI Has Been Politicized. But Politics Was Never the Point
The perception that DEI is for “the few” is off, as the term encompasses pretty much everyone in some way.
LGBTQ+ Culture Challenges Brands to Set New Goals Beyond Profit
Specifically redesigning goals with mutual business and community benefit in mind.
An Ally’s Guide to Letting LGBTQ+ Ideas Lead Creativity
Marketing brilliance lives on the other side of the discomfort.
LGBTQ+ People Will Revolutionize Brand Experience on New Consumers’ Terms
A community largely defined by love on their own terms speaks to a new consumer who will simply live, in all ways, on their own terms.
A Holiday Wish for Brand Creativity Centered in LGBTQ+ Experience—on Our Terms
Coming out is not our holiday tradition.
The Literal Spaces for Brands to Explore LGBTQ+ Live Experiences
Experience and memories will outlive awareness and sentient metrics.
Branding to LGBTQ+ Communities Should Be a Metrics Innovation Goldmine
For every one metric of positive brand impact, state one metric demanding community impact.
Restoring LGBTQ+ Brand Trust Is a Journey Built on Actions, Not Parades
So you’ve provided clarity on where you stand, and you’ve delivered commitment over rhetoric. Awesome. Welcome to square one.
LGBTQ+: Do Our Letters Spell Out a Shared Language in Adland?
Nuances cannot be ignored. They should be celebrated.