Beyond the Transaction: Cultivating a Retail Experience

Driving sales is about more than discounts, and more insights from Commerceweek 2023

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Retail isn’t dead. At least not in the way you think.

The biggest takeaway from Commerceweek 2023 was that today’s customers care more about the shopping experience than the actual transaction. Savvy marketers are responding by driving innovation and delivering individualized commerce.

Catch up on all the great insights with every main stage and workshop session. And don’t miss the next Adweek event.